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Bringing Your Product to Market, 2nd Edition
Wiley 2/ed (6-2005) | PDF | 384 pages | 0471715530 | 1.8Mb

Bringing Your Product to Market: Fast-Track Approaches to Cashing in on Your Great Idea , 2nd Edition /by Don Debelak. Don Debelak is a leading expert on invention and innovation. Because new technologies, including the Internet, have drastically changed the world of inventing, Debelak has wholly revised his classic work to include many new marketing strategies, including turbo-outsourcing, that allow inventors to bring their products to market much faster and more cheaply than ever before. This edition offers the same sound advice that has launched thousands of inventors and entrepreneurs to success in the marketplace, as well as new need-to-know information on funding, outsourcing, and Internet marketing and promotion. Bringing Your Product to Market, Second Edition is a complete inventor’s resource, covering product design, manufacturing techniques, patenting, licensing, distribution, financing, and more with an expert hand.

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